Solutions

Box Design and Style: To maximise protection, we designed the box using the FEFCO 0203 style, which includes fully overlapping flaps on the top and bottom. This added an extra layer of cardboard to protect the bikes from sharp objects that could pierce through and also meant that they couldn't burst through the tape when being moved. 

Branding: We incorporated the companies colourful branding onto the box, ensuring that it stood out and attracted attention. This made the packaging functional and memorable, making it a key part of their branding efforts. 

Additional Features: Handholes - We added handholes to the box design, making it easier for couriers and customers to safety move the product QR Code - A QR code was printed on the box, directing customers to the company’s website for further information. Print - To ensure the bikes arrived in top condition, we included a clear arrow marked ‘top’ on the packaging to guide handlers in the correct orientation.

Benefits

Improved Protection

The FEFCO 0203 style with fully overlapping flaps ensured that the bikes were fully protected during transit, reducing the risk of damage.

Enhanced Branding

The colourful branding on the packaging helped the company stand out and reinforce their identity, making the unboxing experience memorable.

Ease of Handling
The addition of handholes made it safer and easier for both couriers and customer to move the produce without the risk of damage

Customer Engagement

The QR code on the box provided an easy way for customer to access more information, improving engagement with the brand.